Jean Alon Media Joins the 2026 NXT Awards as Approved Media: What to Expect at Atlanta's Biggest Night
Jean Alon Media has been invited by the NXT Awards publicity team to cover the 2026 NXT Awards as approved media. The second annual show takes place Sunday, October 25, at Coca-Cola Roxy in The Battery Atlanta, bringing artists, entertainment, and culture together for a major night on Atlanta’s October calendar.
Doors open at 6:00 p.m. The event will be hosted by media personality Tia Kemp and streamed live on Now That’s TV and YouTube. Our team will be on site covering the red carpet and the show, sharing a view of the night with our readers and followers.
A Bigger Second Year
Powered by Now That’s TV, the NXT Awards returns for its second year with more than 15 award categories. The categories span Now That’s TV talent, music, entertainment, entrepreneurship, influence, social media, and cultural impact. Voting is currently underway.
The performance lineup includes BossMan Dlow, Saucy Santana, Boston Richey, Soulja Boy, Pretty Ricky, JhonnieDamnD, Fatt Smaxx, Pluto, Taffy Babii, and Now That’s TV talent. The program will also include red carpet arrivals, VIP experiences, and fan activations.
Organizers expect more than 3,000 guests at Coca-Cola Roxy, a venue with capacity for 3,600. The scale gives the event room to bring live performances, award moments, and fan experiences together in one place.
Now That’s TV, the independent streaming network founded by CEO Teleau Belton, is building on the first NXT Awards. The inaugural show featured performances and appearances by DaBaby, YK Neice, Bunna B, K Camp, Belly Gang Kushington, Alexis Skyy, and more.
“Last year was about proving that we could build something that people wanted to be a part of. This year is about showing what happens when you take that foundation and really build on it,” Belton said.
A Fresh Moment for Atlanta
The 2026 NXT Awards arrives during a shift in Atlanta’s October entertainment calendar. The BET Hip Hop Awards are on indefinite hiatus, and ONE Musicfest is paused until 2027. The NXT Awards is not a replacement for either event. It does, however, offer audiences another opportunity to gather around music, entertainment, and culture in the city this October.
The show also brings together independent and mainstream talent, alongside creators and voices from digital entertainment. With Now That’s TV talent included in the categories and lineup, the event puts a spotlight on a range of artists and entertainers.
That mix matters to Atlanta’s creative community. Live events can help artists connect with audiences, give fans a chance to celebrate the people they follow, and create moments that travel beyond the venue. The NXT Awards adds another gathering to a city whose entertainment scene continues to draw attention.
What Our Coverage Will Bring
As approved media, Jean Alon Media will be on site to cover the red carpet and the show. We’ll share the energy of the evening through event photography, video, and live coverage from Coca-Cola Roxy. Once the night wraps, our finalized coverage will appear on atlantawavetv.com.
Red carpet arrivals offer a glimpse of the people and style shaping an event. On-site photography and videography can help preserve those moments and make them accessible to audiences following along from Atlanta and beyond. Our coverage will focus on the night as it unfolds, while respecting the event’s media guidelines and the access available to approved outlets.
Event storytelling is part of what we do across the Atlanta area. Our event video production can help organizations capture performances, gatherings, and milestones in a polished format. Our photography services help document people and moments with care. For organizations looking to share an event with viewers in real time, our livestream production services can help create a clear, professional viewing experience.
Every event has its own character. Thoughtful coverage helps carry that character beyond the room and gives audiences a way to revisit key moments.
2026 NXT Awards: Event Details
- What: The NXT Awards 2026
- When: Sunday, October 25, 2026
- Venue: Coca-Cola Roxy at The Battery Atlanta
- Address: 800 Battery Ave, Atlanta, GA 30339
- Doors: 6:00 p.m.
- Host: Tia Kemp
- Stream: Now That’s TV and YouTube
- Tickets: Available through thenxtawards.com
- Social: Follow @thenxtawards and @nowthats_tv
Follow Along With Jean Alon Media
The countdown to October 25 is on. Follow Jean Alon Media on our site and social channels for coverage from the NXT Awards, including moments from the red carpet and show. Finalized content from the night will be published at atlantawavetv.com, so check there for the complete package after the event.
Planning an event in Atlanta? From a red carpet celebration to a brand gathering or live program, thoughtful media coverage can help your event reach more people and stay memorable after the day is over. Explore our video production services, photography, and content creation and livestream production, or get in touch to talk about your plans.